Many ebooks and other resources that business owners use will place an important increased exposure of the have to be towards the top of search results, whether that be on Google Search, other engines, or even in places like social media. But surveys show that people frequently will appear at other results and they will scroll down through the page. Being along with another page, for example, can be quite beneficial for traffic. Also, search ranking is just one area of the puzzle. Now Google places other results on the page like social recommendations and local results as well, this means there are many more avenues open for your requirements, and being first place is no more as crucial as it once was.
Myth #2: You certainly can do SEO without any outside help
Doing SEO simply ensures that you follow a couple of techniques and procedures to improve the possibility that web users should go to your site. It is true that anyone can learn these techniques, and if you are a web site owner and you wish to do your personal SEO then you can certainly spend the time to understand and apply those techniques. But SEO can be complex and touches many areas such as for instance online marketing, coding, technical aspects along side PR skills. Most business owners simply do ทำ SEO not have everything required to complete a congrats at SEO, and that is why so many agencies exist that provide help. A straightforward IT worker or online marker is frequently insufficient if you’d like truly good results.
Myth #3: META tags are essential
It was once that each page on your site needed META tags in order to rank well. Those are small pieces of code that will give Google a list of keywords and a description. The se would base itself on those to find out what your web site was about. Now however, those don’t affect your ranking at all. Both Google and Bing stopped caring about META tags in order to index sites. However, they are not useless. As an example, your description tag could be the text that usually appears alongside the link that shows up on the search result, so it’s still a useful bit of the action.
Myth #4: Keyword-rich domain names are ranked higher
In the dotcom days, it was once that the URL you used was very important. Google placed a lot of importance on the domain name, and if you can get a name that had your keyword in it, you’d gain a big advantage over other sites. For this reason a lot of companies in the late 90s bought domain names for a lot of money. However now, the indexing process only looks at the particular content of your pages, and not the domain name. That name remains important, because people still get to see it, but it will not make you rank higher.
Myth #5: You have to submit your site to Google and other search engines
All search engines used to possess URL submission forms making it possible to send your site to Google and others. Actually, they still do, but that process is unnecessary. The crawlers that these engines use now are sophisticated enough that any new site is likely to be within a matter of days, or even hours. The sole time you will have to bother about submitting your site is if for reasons uknown it was not indexed automatically after a couple of days.
Myth #6: Submitting a sitemap will increase your rankings
Google provides a webmasters interface and from there, you can submit a sitemap, which is an XML file containing links to every page on your own site. Some site owners take some time to submit such a file each time they create a change, but that is not necessary. Submitting a sitemap doesn’t change your rankings, all it will is add pages which may not have been indexed already. If your site is typical and has links to most of the pages, then it will not be needed.
Myth #7: SEO has nothing to do with social media
Before the advent of Facebook and Twitter, SEO was usually the one and only technique to obtain traffic from a natural way. However now, social media is everywhere, and the line is quickly blurring between the two. Though some marketers still consider SEO and social media to be different beasts, the truth is that they’re very closely linked. As an example, Google now places their very own social network, Google Plus, into its search results. If you can get enough influential people to speak about your product and link to your site, then their recommendations will appear in virtually any Google search result that their friends does. This clearly affects SEO. On the reverse side, Facebook has begun pursuing search as well, by recently introducing their Open Graph engine, which searches predicated on friends and interests. So both domains are closely linked, and they are becoming closer all of the time.
Myth #8: Google doesn’t read CSS files
Myth #9: You’ll need to update your home page constantly
Many people believe that by updating their home page content constantly they will rank higher, or by not updating it their ranking will drop. In most cases that is incorrect, because when you yourself have a sales page that offers a product, then there would be no reason to update that page unless something about the item changes, and Google expects that.
Myth #10: The H1 header has greater value compared to rest of your text
The structure of your page is observed by Google and other engines, but you’ve to realize that lots of sites are structured very differently. As a result, no one specific tag has more value than another. An H1 tag is just a header that corresponds to a CSS entry to ensure that an individual to see your page a particular way. It does not make Google rank your page any differently if you are using H2 tags instead, or if your keywords are mostly in the writing and not in a specific CSS tag.
Myth #11: Linking to other highly ranked sites helps your ranking
Some sites try to link to many other high authority sites in order to help their rankings, but that doesn’t help at all. Google uses PageRank to decide how your site will rank, and that algorithm is based on how useful your site would be to others, and therefore it will simply look at just how many other folks link to you. Whether you link back to them is of no importance. Otherwise, any site could raise to the most truly effective by just linking to millions of sites, which is not the case.
Myth #12: Using automated SEO methods is definitely spam
Many people use automated SEO methods that do not fall into the spam area. Many companies have very big sites and they choose automated scripts to complete a lot of the grunt work of SEO. If a technique is spammy is based on what the effect is, not on what automated it is.
Myth #15: The title tag is hidden from search engines
Nearly all of what Google sees on your site is the writing that is visible to users, such as for instance what appears on the screen and is rendered in a website browser. As a result, it would be simple to believe that the title isn’t picked up. However, your title is very important for SEO, because that is the writing that appears on the link people will click on. Not only is Google utilizing it to simply help your ranking, but people will see it as well when they go to select your site.
Myth #16: Usability doesn’t affect SEO
The entire point of SEO is to achieve traffic and get people to remain on your site for them to be entertained or buy your products and services. As a result, SEO quite definitely goes submit hand with usability, because this is exactly what will really make a difference in whether or not someone stays on your site for long. If your site is hard to make use of or navigate, it’s super easy for visitors to go to another location search result. Also, the search engines themselves will appear at layout and usability. If your site is hard to navigate for your viewers, it is likely to be hard for the crawler as well, and having a bad usability really can affect your rankings.
Myth #17: The.edu and.gov backlinks are the best
It is true that most.edu and.gov sites are well ranked and have a top authority, because those are generally official sites which can be well maintained and contain no spam. However, this is just a byproduct of how they are maintain, it’s no guarantee. The easy fact that they have a domain which ends with.gov or.edu doesn’t help your ranking at all. When you yourself have a backlink on one of these brilliant sites, it will simply be as effective as just how much authority that site has. You gain nothing by the fact it’s an academic or government site. Posting a backlink on an obscure.edu site will not help you anymore than posting it on an obscure blog.